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  • dbinkowski 10:44 am on June 21, 2011 Permalink | Reply
    Tags: , keller fay, search, word of mouth   

    Word of Mouth Research from Keller Fay, and Why You Should Care About Search 

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  • dbinkowski 8:34 pm on March 31, 2011 Permalink | Reply
    Tags: , , search,   

    Google Slowly Unveiling Its Social Strategy with +1 

    The takeaway? Facebook has no redeeming innovations or qualities that make you HAVE to use it, other than the fact that “my friends are there”. Well, your friends were once at the mall, the roller rink and MySpace. They’ll go elsewhere if someone builds a better mousetrap. Google provides useful tools that simplify the web experience in crucial areas of your life – yes, including search (knowledge). Can you see it unfolding now? I can. +1 just brought in your friends, web site’s analytics and social graph… Now if they can just get your friends there. 😉

     
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